Marketers That Matter
Our list of marketers we admire, trust and constantly steal ideas from.
Seth Godin's blog is one of the most popular blogs in the world. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything.
He is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. You might be familiar with his books Linchpin, Tribes, The Dip and Purple Cow.
Recently, Godin once again set the book publishing industry on its ear by launching a series of four books via Kickstarter. The campaign reached its goal after three hours and ended up becoming the most successful book project ever done this way.
His newest book, What To Do When It's Your Turn, is already a bestseller.
We love his blog: http://sethgodin.typepad.com/
Ann Handley is a name you know if you are a B2B Marketer, she was the founder of MarketingProfs and is a content marketing guru of the highest degree. Follow her on LinkedIn, Facebook, or Twitter and you are guaranteed to get some high quality content.
MarketingProfs is focused on creating real-world education for modern marketers through training, best practices, research and other content.
You can find some great opinions here: http://www.marketingprofs.com/opinions/
Brandon Beal is a storyteller with over six years experience in brand management, product positioning, and field marketing. He currently serves as the manager of Partner Marketing at Gusto. Brandon frequently preaches the importance of staying motivated and is a positive voice to anyone struggling to advance their career. Check him out here.
Joe Pulizzi may actually be the inventor of content marketing, he is definitely the inventor of the Content Marketing Institute.
Joe not only writes one of the most influential content marketing blogs in the world, he writes a column for Entrepreneur.com and is a LinkedIn Influencer. You can also hear Joe on his podcasts, “This Old Marketing” and “Content Inc.” . You can find Joe on Twitter @JoePulizzi.
If you ever meet him in person, he’ll be wearing orange.
Ada Agrait is a dynamic, accomplished Marketing Professional with extensive experience driving end-to-end consumer and B2C marketing strategy and acquisition programs. She is now leading SAP's Corporate Marketing Team. She has a proven track record of implementing effective marketing tools resulting in increased market share, reduced acquisition costs, and successful re-branding of existing services. Recipient of multiple industry awards and corporate recognition for superior performance. MBA in Marketing and Finance.
Matt Heinz is a prolific author and nationally recognized, award-winning blogger, and the President and Founder of Heinz Marketing. He is a great speaker, memorable not only for his keen insight and humor, but his actionable and motivating takeaways.
His blog is a great source of daily B2B marketing & sales insights.
He is also living through the renovation of a 105 year old historic farmhouse in Kirkland, Washington with his wife, Beth, three young children, dog and seven chickens.
Megan Heuer is a sales and marketing thought leader with more than 20 years of industry and professional services experience.
She has worked both in – and for – organizations to build a wide variety of collaborative sales and marketing deliverables that drive systematic, predictable growth.
She leads SiriusDecisions’ Account-Based Marketing and Marketing Operations services.
Megan’s goal is to help clients bridge the divide between best-practice theory and real-world requirements to deliver exceptional customer experiences.
Follow her at https://twitter.com/megheuer